Allianz – Saracens & Allianz Park

Allianz – Saracens & Allianz Park

We have worked closely with Allianz since the beginning of their ground breaking partnership with Saracens in 2012. As both Team sponsor and naming partner to the innovative Allianz Park, the key objective has been to drive awareness and understanding of the world’s largest insurer within the UK.
We have created and delivered a number of successful brand campaigns over the 3 years which have seen high levels of media cut through and engagement with fans. We have also been supporting Allianz in engaging their staff around the partnership and this has proved incredibly successful.

The result – Allianz’s brand metrics are increasing strongly, and the brand is enjoying strong cut through across sport and rugby fans up and down the country.